Ferguson executive spearheads successful, nationwide ‘omni-channel’ showroom experience
Sam Rose is v.p. of showroom-builder business for Ferguson, responsible for overseeing the strategic direction for Ferguson’s 270 showrooms nationwide. For more than 25 years, he has presided over the growth of Ferguson Bath, Kitchen & Lighting Gallery into a nationally recognized brand, evolving the business to meet the changing needs of both the trade professional and end consumer.
“Our goal is to transform what can be an overwhelming process of selecting new products for the home and make it a fun and rewarding experience, while also being the best path to market for our vendors and a valued partner to the trade community,” says Rose.
Ferguson showrooms are known for their knowledgeable product experts and innovative approach to servicing customers in a world-class retail environment. It’s this combination that enables Ferguson to continue gaining the confidence of the kitchen and bath design trade nationwide. In particular, Rose has helped refine Ferguson’s showroom training program, balancing product knowledge with leading customer-service training. He also helped spearhead the showrooms’ recent upgrades in technology and merchandising in which product is displayed the way customers buy. With an eye on the future, Rose is currently working to expand and diversify the showrooms’ product offering and provide customers with a seamless “omni-channel” experience.
