Rep impacts the industry through CAD, virtual reality training
John Morgan has served the kitchen and bath industry from a unique vantage point – one that’s seen him serve a far-flung customer base of dealers, designers, distributors and multi-branch retailers, several thousand of whom he’s personally trained in computer-aided design (CAD).
The principal of Morgan Pinnacle LLC, a Maryland-based manufacturers’ rep firm founded by his father Jack, Morgan began working in the kitchen and bath industry as a college student nearly 30 years ago, and has long since made a name for himself through speaking engagements, writing and service to the NKBA, including a 2013 stint as national president. A champion of CAD when the technology was still in its untested infancy, Morgan has earned the distinction of being one of the industry’s top-performing reps, as well as a leading consultant and trainer. He has also contributed as an advisory board member for the Virginia Tech Center For Real Life Kitchen Design, and was a KBDN columnist for nearly a decade.
Morgan remains on the industry’s cutting edge, continuing to educate dealers and designers about virtual reality and the ways that technology can help enhance the sales experience.
